Reaching Souls International

WEBSITE REDESIGN

Reaching Souls International is a nonprofit organization located Oklahoma City, OK and founded on 1977. With a mission to reach the most people for Christ in the least amount of time.

Supporting more than 2000 church leaders worldwide through ongoing training, financial support and accountability.

CLIENT
Reaching Souls

ROLE
Senior Web Designer

YEAR
2023

WEBSITE
www.reachingsouls.org

The Challenge

On 2023, Reaching Souls International decided to update their previous website, aiming to improve navigation, making resources and news more accesible and up to date while turning loading speeds more efficient, as non-optimized assets such as video and images were producing a high bouncing rate.

The Solution

The new Reaching Souls International website presented a new interface that was structured as an infographic view. The topographic pattern was used as an accent and divider, included prominently across all generated templates.

Defining components and image-implementation guidelines made it easy for the site to be consistent and customizable for any upcoming content.